LCB Senior Living

Completed while working as a Full-Time Copywriter at Belfort Group

The Client: LCB Senior Living is a senior living company that serves different areas in New England and the Mid-Atlantic and offers Independent, Assisted and Memory Care living options.

The Ask: LCB needed help drafting copy for its Content Pieces on specialized subjects relating to their senior living services.

The Result: With direct insights, collaboration and feedback from the client, I created in-depth content pieces that dove into topical subjects for senior living and neatly tied into LCB as a business CTA.